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Professional Experience

Work History

2024 - 2025

Chief of Marketing Operations (CMO)

Montreal, Canada

· Providing ideas and guidance on marketing initiatives.

· Social media content creation and community management.

· Marketing campaign planning and execution.

· Graphic material design.

· UI/UX Design for the new web site and designing landing pages

for campaigns that increase traffic and generate qualified leads.

· Using tools, services, and platforms to improve metrics, audience reach, and lead generation.

· Video editing.

2023 - 2024

Senior Publicist

Rio de Janeiro, Brazil

· Social media content creation.

· Social media community management.

· Marketing campaign planning and execution.

· Graphic material design.

· UI/UX Design for Web Sites.

· Video editing.

· Blog content writing.

2024 - 2025

Senior Publicist

BBZ (Anonymous WEB3 Project)

Toronto, Canada

 Social media account management and community management.

· NFT/Crypto Discord and Telegram community management.

· Paid traffic campaign planning and execution.

· Branding planning process.

· Website UI/UX Design.

· KPI analysis.

2022 - 2022

Paid Traffic Manager

· Paid traffic planning and execution.

· KPI Analysis.

Recife, Brazil

2019 - 2022

CEO and Creative Director

Casa Mascavo

Natal, Brazil

· Social media content creation.

· Social media community management.

· Paid traffic planning and execution.

· Marketing campaign planning and execution.

· Graphic material design.

· UI/UX Design for Web Sites.

· Video editing.

· Blog content writing.

2019 - 2019

Marketing Manager

Chef Fit's Restaurant

Natal, Brazil

· Social media content creation.

· Social media community management.

· Brand identity creation.

· Paid traffic planning and execution.

· Events planning and execution.

· Crisis management.

2017 - 2022

Social Media and Graphic Designer

Natal, Brazil

· Social media content creation and community management.

· Brand identity creation.

· Product design

· Paid traffic planning and execution.

· Sales optimization.

· Website Development

2017 - 2022

Graphic Designer, Social Media and UI/UX

Natal, Brazil

· Social media content creation and community management.

· Graphic material design (brand design and printing materials).

· UI/UX Design for Web Systems and Web Sites.

· Video editing.

2015 - 2017

Graphic Designer and Social Media

Goiana, Brazil

· Product Design (Package development).

· Social media content creation and community management.

· Graphic material design (folders, stickers, banners, etc.).

2015 - 2016​

Graphic Designer 

Natal, Brazil

· Development of business identity (logo, business cards, presentations, etc).

· Product Design.

· Social media content creation.

Education

Bachelor (BCS) in Advertising

Estácio de Sá

Workload: 2.672 hours.

Bachelor of Technology (BTech) in Marketing

Wyden Unifavip

Workload: 1.600 hours.

Professional Skillset

Strategic Communication

Global Marketing

Cross-Cultural Branding

Design Expertise (Graphic Design Skills)

Social media account management and content creation.

Paid traffic campaign planning and execution

NFT/Crypto Community Management.

UI/UX Design

Languages

Portuguese (native)

English (fluent)

Spanish (fluent)

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